Sources: Statista (E-commerce Russia), Statista (Devices used for e-shopping in Russia and Europe), Ecommerce Foundation (E-commerce Report), StatCounter (Social Media Stats Worldwide), Google Consumer Barometer
Exporting to Russia with our help
62% of Russia's population currently shops cross-border with an average cart value total of $828 per year. This equated to a total of $19.5 billion e-commerce sales in 2019.
In Russia, we:
-
Offer tracked or untracked delivery service options -
Deliver to 442 cities -
Deliver to 1,779 parcel shops
-
Deliver to 1,500 locker boxes -
Have an average delivery time of 8 days for both home delivery and PUDO services -
Have trusted final mile delivery providers
Russia trade statistics
Before you take the leap, look into who your future customers are and their shopping behaviours. Our e-commerce sales professionals utilise a wide variety of databases to analyse markets and link information back to your current product offering.
Who
50% of Russian online shoppers are age 25-34 and live, collectively, in Moscow (46%) or in St. Petersburg (11%).
What
A variety of products from stores across the globe.
How
In 2018, 63% of Russian online shoppers used a desktop. Ensure your website is fully optimised and compatible with all devices.
Find Russian shoppers on...
Converting online browsing into online sales can be dependent on being in the right place at the right time. Even with all the delivery options in the world, you can't impact sales if you don't follow your market's online behaviour. Here is where Russian shoppers hang out:
8%
9%
14%
15%
18%
30%
Shopping behaviours
48% of consumers purchase overseas from Russia due to appealing offers.
Make sure your returns policy is clear, as 12% of Russian shoppers are put off buying due to the fear of difficult and costly returns.
90% of Russian shoppers want to receive progress updates on their deliveries.
Interested?
Talk to an international delivery professional
Want to learn more about FedEx Cross Border’s international delivery services? Get in touch with our international delivery professionals today to discover how we connect retailers with customers worldwide.
